Advertising isn't easy. Yet the premise is.
You're trying to convince someone to think, feel, or do something different.
At AccuWeather, I led the rebranding and marketing efforts of the world's largest weather media company, telling a product and corporate story that reached nearly 1.5 billion people around the world.
At the Baltimore Orioles, I helped direct a top-to-bottom rebranding initiative that brought a team from the bottom of MLB merchandise sales to the Top 10.
For freelance clients in all sorts of industries, I've helped brands with modest budgets create extraordinary stories. Producing huge increases in consumer engagement, and revenue.
Advertising is hard work. But when done right, it's incredibly fun. And who doesn't want to have fun?
Keep scrolling to learn more about our services and view samples of our work.
To learn more about Rich, click here.
BE READY TO HAVE SOME FUN
BE FRANK WITH YOURSELF
ABOUT HOW EFFECTIVE
YOUR MARKETING IS
DESIGN & BRANDING
ADVERTISING DIRECTION & COPYWRITING
CMO TO GO
My work with the Birds spanned 10 seasons of personal dreams coming true. I've been honored with the tasks of logo design, rebranding, uniform design, advertising, media buying, brand management, fan and partner engagement, and more.
As Vice President of Brand Strategy and Creative Services for the world's largest weather media company, I led the branding, design, and advertising efforts for AccuWeather. Our corporate rebranding project was named by graphicdesign.com as a U.S. Top 10.
STATE COLLEGE SPIKES
I've been honored to help the MLB Draft League affiliate, the State College Spikes, in a variety of projects. Work has included logo redesign, event branding and promotions, web design, and more.